Many fans think the NFL is gone too far in its coverage of tight end Travis Kelce of the Kansas City Chiefs and global pop icon Taylor Swift during their alleged relationship. Even Kelce concurs.
“Is the NFL going too far? What genuine view do you have? Swift attended the “Sunday Night Football” game between the Chiefs and the New York Jets, where Jason Kelce questioned Travis Kelce on their weekly “New Heights” podcast. “I think everyone is just overwhelmed,” Travis retorted. They’re a little bit going overbo.
The NFL rejects the charge, claiming that while parodying pop culture, its coverage is still “focused on the game, our players, and variety of other initiatives.”
The league said in a statement received by ESPN on Wednesday that “the Taylor Swift and Travis Kelce news has been a pop cultural moment we’ve leaned into in real time, as it’s an intersection of sport and entertainment, and we’ve seen an incredible amount of positivity around the sport.”
The NFL was contacted by USA TODAY Sports for comment.
As Grammy-w
inning singer Swift and other famous people attended the game amid the rumors about their still-unconfirmed connection, curiosity in the story increased.
The Athletic claims that Swift appeared 17 times during the “Sunday Night Football” broadcast. It paid off for NBC because an average of 27 million people watched Kansas City’s 23-20 triumph over the Jets. After the Chiefs’ victory, the NFL briefly altered its bio to read, “Chiefs are 2-0 as Swifties.”
That is standard behavior, according to the NFL. The league continued, “We regularly alter our bios and profile imagery based on what’s happening in and around our games, as well as culturally.
Travis and Jason Kelce also talked about how the NFL covered the game on Sunday night.
Take your affection for Taylor away,” Jason said. How do you honestly feel about the NFL’s treatment of celebrities during its games?
Travis remarked, “I think it’s entertaining when they show who’s at the game.” “I think it adds a little bit more to the ambiance and what you’re witnessing, in my opinion. They are, however, slightly going overboard at the same time.